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Keep the towel raise some money

Keep the towel, raise some money
Friday, June 06, 2008
News Straits Times

MALACCA: Use the same hotel towel for more than one day and you would be taking the first step towards conserving water and saving the environment. As part of a "Save The Earth Campaign", and in conjunction with World Environment Day yesterday, the Value Hospitality Group of Hotels announced an "exchange programme" initiative, where they will contribute RM1 for all linen and towels that are used for more than a day by guests.

Value Hospitality Group general manager Denis Tan said between RM5,000 and RM10,000 from the "exchange programme" could be collected from their chain of hotels every month.

The money would then be channelled into the group's "Save The Earth Fund", to support community service programmes led by non-governmental organisations and the government.

The group manages nine hotels, namely the Everly and Beverly Hotels (in Miri, Bintulu, Malacca and Kota Kinabalu), Prescott Hotels (Klang, Kajang, Kuala Lumpur and Kota Kinabalu) and a boutique hotel in Sandakan.

Tan said the initiative was in tandem with the World Environment Day 2008 slogan, "Kick the Habit: Towards a Low Carbon Economy".

"Hotels usually put signs in the rooms asking guests to save linen. However, many may feel that the hotel wants to save money. We want to show that we are sincere in our efforts to save the environment," he said at the Everly Resort Hotel in Klebang.

"We want this to be a permanent feature of the group's corporate social responsibility programme."

As part of World Environment Day, the hotel also conducted a beach clean-up and tree-planting ceremony.

Meanwhile, Miss Malaysia Earth 2008 was also launched at the hotel yesterday and was attended by reigning Miss Malaysia Earth 2007 Dorcas Cheok, 21, and runners-up Abby Woo, 20, and Kate Lee.

The pageant's finalists will be in the state for 10 days until the finals, to be held at Everly Resort Hotel here on July 12.

The winner will represent Malaysia at the world finals in Manila in October.

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